Why Use a Designer - The Caffeine Creative Team shown as illustrations

Why use a graphic designer? What difference will a brand specialist & graphic design service make to your business? Well, great design can transform the performance of your literature—online and offline.

Why use a designer - a designer at work

Ideas To Reality

It’s a question prospective clients every so often ask us: Why use a graphic designer or a brand specialist? What difference will a graphic design service make to my business? Well, in a few words, great design based on a good strategy can transform the performance of your literature—online and offline.

By choosing to use an experienced designer you are choosing someone who can translate your thoughts, ideas, requirements, and goals into a finished product that should be even better than you imagined it being. And do it in an approachable way that demystifies the process also.

A good graphic designer can successfully guide you through what you can—and occasionally what you can’t—achieve from the print and web mediums.

Lives and Breathes the Design

Also, it’s worth considering that the designer is someone who lives and breathes the design process every day. Using their experience, they understand what catches the user’s eye, they know the effects of colour, what’s easier to read, how design reflects your brand’s values, and they can clearly tailor the work to your specific target market.

Simply put, when you need a lawyer you hire a lawyer, when you need an architect you hire an architect—you could ‘give it a go yourself’ but we can all imagine the outcome. Graphic design really is no different. Choose the right designer and you’ll get a finished website, catalogue, brochure, leaflet, branding and more that you can be truly proud of, and one that, more importantly, works effectively for your business or organisation—generating revenue.

Function First

Our approach to design is simple. We put the function of the piece first and foremost in mind. If we’re building, for instance, a navigation for a website we ensure that the user can get to the information they require with the fewest number of clicks as possible, that the graphics and text are easy to understand, and that the page navigation is obvious and enjoyable. Only then do we begin to add the layers of styling and apply your branding to make the project look beautiful and be deeply engaging.

That approach to design make Caffeine Creative a powerful partner for your business. So why not call us to have a chat and see how quality design work can make a difference to your business—whatever its size.

If you’d like to allow us to help your business create purposefully designed websites and printed marketing work, perhaps now is the time to chat?

Caffeine Creative: a powerful ingredient for your organisation.

We’d love to chat and discuss your project’s needs…


Creating strong relationships

“If everyone had the same level of pride in their work it would be a better world!”

Rhys David, Director, RTD Solutions

“Thank you for all the hard work you’ve done for us, getting this project finished. It’s been a pleasure working with you. You’re amazing!”

Michelle Gough, Barnardo’s Cymru

“Thanks Jeff! You’ve been a star! Thank you for your patience and we’ve been really impressed with the design.”

Emma Routley, Firing Line Museum, Cardiff Castle

“Charged with designing the Herb & Ellie’s branding—which we were delighted with—Great imaginative input and aftercare too.”

Jill Ronson, Director, Herb & Ellie’s

“I am so impressed with how you interpreted the concept in my mind to something tangible and aesthetically stunning… you have a real gift!”

Shelley Doyle, Owner & Director, Present PR

“We have implemented the branding across the practice, we’re incredibly pleased– it has elevated the product far beyond our expectation.”

David Chichester, Andrew Forbes

“I’m really happy with this! I think you’ve interpreted what we need extremely well. This is absolutely the direction I wanted.”

Sian James, Business in Focus

“I have very much enjoyed working with you. You made the task of re-branding very easy! Our logo is a real winner.”

Mike Walsh, City Hospice

“Thanks Caffeine Creative! You’ve all been stars! Thank you for your patience and we’ve been really impressed with the design.”

Emma Routley, Firing Line Museum, Cardiff Castle.

“Thank you for all the hard work you’ve done for us. It’s been a pleasure working with you. You’re amazing! And done so quickly.”

Michelle Gough, Barnardo’s Cymru

“The brand development and the new bespoke characters you’ve created are exceptional! We love it all.”

Rob Webber – Welsh Cycling
Say Hi!

Meet the Team

Jeff Patreane

Studio Founder

Jane Patreane

Project Manager

Benjamin Crooke

Graphic Designer

Justyna Nowosadko

Graphic Designer/Illustrator